
The coin and gem mechanic was originally different colored gems where player would receive different bonus depending on what combination of gems were obtained, similar to Poker hand rankings but was proven too difficult to achieve and was scrapped. Natalia later admitted that they were right and that it added immediacy and adrenaline. Keith and Kiril, however, liked the evil demon monkeys and convinced Natalia to remain in the final product. Natalia initially didn't like having evil demon monkeys chasing the player character and found them terrifying. Kiril created the design of evil demon monkeys and gave them skull masks due to his desire of adding skulls in games he's involved in. Imangi Studios originally had the alien's from Max Adventure as placeholders. After the temple design was solidified, Imangi Studios questioned the player character's motivation for constantly running without any breaks and came up with the idea of having something chasing him. When it came to the game's aesthetics, multiple ideas were conceptualized but ultimately settled for the character to running on a pathway resembling the Great Wall of China or Aztec temple. To fix the problem, constraints were added so that players can only make 90° turns and perspective be fixed behind the character. This idea was scrapped due to causing extreme dizziness during testing. Keith started the first prototype with making a game where the character is always running and can be controlled by rotating the environment from a top-down perspective. Imangi Studios wanted to make a quick game with simpler controls in contrast from Max Adventure's dual analog controls. Development began after the financial failure of Imangi Studio's previous game, Max Adventure and used that game to prototype Temple Run's controls. The game took a total of four months to develop. Temple Run was designed, programmed and produced by husband-and-wife team Keith Shepherd and Natalia Luckyanova with art by Kiril Tchangov. If the player wishes to jump over an object, the screen can be swiped upwards if the player wishes to slide under an object, the screen can be swiped downwards. When the player needs to turn left or right, the touchscreen can be swiped in the corresponding direction. Coins can also be bought by the player through in-app purchases with payments of actual money.
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The coins can be used to buy and then upgrade power-ups and/or other characters.

Red coins are worth two coins, while blue coins are worth three. A gold coin will only add one coin to the player's total number of coins. There are three types of coins to be found while the character is running: gold, red, and blue. While the character is running, the player can swipe left or right to move the character to either side of the screen to collect coins and/or avoid obstacles. As the game is an endless running game, there is no end to the temple the player plays until the character collides into a large obstacle, falls into the water or is overtaken by the demon monkeys. They will not realize that the temple is inhabited by a family of demonic monkeys who want to devour them. The character chosen will embark on an adventure to seek an ancient and valuable golden idol from an Aztec temple. In Temple Run, the player controls either Guy Dangerous, an explorer, Scarlett Fox, an escape artist, Barry Bones, a city cop, Karma Lee, the fastest runner in the Far East, Montana Smith, the "second greatest explorer ever" (referring to Indiana Jones being the greatest explorer), Francisco Montoya, a Spanish conquistador, or Zack Wonder, a football star.

The success of the game also inspired many similar games that take their own twist but also copycat games that copy the Temple Run Temple Run gameplay and iconic brand of the original. Studios talking with Imangi Studios of a possible film adaptation. Temple Run also received activity books and a board game, with Warner Bros. Collaborations with Disney to create Temple Run: Brave and Temple Run: Oz, and a third spin-off in development by Scopely titled, Temple Run: Treasure Hunters as a match-three video game. The success of the game led to a sequel Temple Run 2. The game was a commercial success with positive reviews from critics.
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The game was initially released for iOS devices on August 4, 2011, and later ported to Android systems and Windows Phone 8. The player controls an explorer who has obtained an ancient relic and is running from evil demon monkeys who are chasing him. Temple Run is a 3D endless running video game developed and published by Imangi Studios.
